THE MARKETING ASSOCIATES GROUP

The Realities of Talent and a Competitive Environment... sometimes place small companies at a great disadvantage.

After all, how do small companies remain efficient, cost-effective
providers of the many services demanded and required by clients?

Our response has been to bundle a group of service providers, each one a specialist in their respective areas, into one seamless entity.

To our clients, we appear as any marketing communications company would appear. Internally, we access the highest level of talents from independent service companies, each one specializing in sophisticated techniques and counsel.

THE MARKETING ASSOCIATES GROUP OF COMPANIES provides many New Orleans and Gulf South clients with important tools so they may compete and win
within their respective industries, all at a reasonable cost. Because of the nature of the MAG philosophy, oftentimes the level of service and the related costs are much lower than those from other providers, such as traditional advertising agencies.

This is accomplished in two fashions:

1) The level of overhead costs within each MAG company is much lower than with traditional marketing agencies. The savings gained from this lower overhead approach is passed on to the clients.

2) As projects are completed, the talent costs that are assigned to those projects goes away. In traditional agencies, payroll is a constant and ongoing reality. At MAG, professionals are compensated for their efforts, and those costs then disappear from the agency/client relationship, until the next time they are needed.

The clients of a MAG Group marketing company, therefore, by working with the "lead agency" have access to the highest talent levels, at reasonable costs, whenever the market circumstances demand. Budgets are maintained, and positive results from the marketplace ensue